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The Atrium

University of South Wales

86-88 Adam Street

Cardiff

CF24 2FN

USW BA Graphic Communication

Safe Word: Safe And Enjoyable Sex

The Problem:

Young adults are very receptive to consuming information about sex and conversations around the subject, however there is still a high rate in teenage pregnancy and STIs. They are left with a sense of awkwardness and embarrassment when confronted with conversations around sex, as there is still a lack of knowledge that needs to be obtained. This will help them gain the confidence they need to speak freely without any of the on-going stigma or awkwardness that goes with it. 

The Solution:

With the help of SafeWord, anyone can obtain additional knowledge around the topic of sex by asking questions, listening to podcasts and completing daily tasks. By achieving all of these activities, people will empower the confidence to actively have conversations about sex in the real world. This will help abolish the awkwardness and stigma that comes with these conversations, and encourage a future full of safe and enjoyable sex.

Designer:

Millie Evans