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The Atrium

University of South Wales

86-88 Adam Street


CF24 2FN

USW BA Graphic Communication

Thomas Woodward

Insight Report
Brand Guidelines

Artificial intelligence – “man’s last invention”. As we move into a new era of smarter technology we find ourselves still asking questions, distrusting the possible futures of some of our computer companions. How could I help develop a more trusting relationship between man and machine using design?

My solution is an interactive smart poster series – inktelligence. With the purpose of simplifying technology to the basic form of paper and smartphone so anyone and everyone can use and understand it.

Creating a service where users receive a uniquely designed art print that when scanned with a smart phone on the inktelligence app the poster will come to life as a personal virtual assistant. Helping people begin to trust smart technologies with affordable and easy to use services. It’s as simple as paper.

Contact Details:



Telephone: 07739021700

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